brand manager - fmcg

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job details

posted
location
istanbul, istanbul (asia)
sector
Marketing
reference number
4819

job description

We are looking for a 'Brand Manager' for our client operating in FMCG sector.

Responsible for product development, brand related product positioning, planning and executing the brand communication strategy,
Follow the market dynamics with research reports and prepare analysis based on research data,
Develop marketing plans, analyze evaluate market trends,
Execute short and long term brand strategies and plans,
Prepare and manage annual budget for the brand,
Provide new product launch and relaunch as planned,
Coordinate the advertising strategies (both ATL and BTL),
Follow up consumer activities and PR activities to strengthen the competitive advantage of the brand.

qualification

Bachelor’s degree in Business Administration, Economics or related fields (preferably Master degree in Marketing),
At least 4 years of brand management experience in FMCG industry,
Fluency in English, both written and spoken,
Proficiency in MS Office applications,
Excellent planning, organization and time management skills,
Self motivated with good communication and excellent presentation skills,
No restriction to travel,
Able to locate in İstanbul.
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