product manager - animal nutrition

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job details

posted
location
istanbul, istanbul (asia)
sector
Marketing
reference number
4816

job description

We are looking for a 'Product Manager' for our global client operating in animal nutrition.

Lead the development of annual strategic marketing plans for core products.
Work with field force to ensure alignment of marketing programmes to the Business Unit marketing strategy, sales activities and account plans.
Develop, review and revise sales forecasting and inventory management. Conduct respective monthly reports meetings.
Determine the appropriate pricing structure together with Business Unit and Commercial Operations leaders to maximize sales and profitability.
Maintain expertise with the evolving portfolio of products, services, pricing, competition, market and industry trends.
Conduct regular customer visits to gain customer insights. Use this knowledge to feed into marketing plans
Develop and deliver marketing campaigns that achieve appropriate impact, product positioning, market growth and profitability.
Provide support, guidance and training to sales teams to ensure that all marketing activities are well-aligned with marketing priorities and objectives for each product and campaign.
Work closely with Veterinarians, technical teams and L&D to determine training priorities and development plans for field force teams
Support the Global Asset Team in development of their key product strategies.
Create networks of resources within the team around each product and marketing campaign.
Utilize the knowledge from colleagues and network to follow business growth opportunities.
Seek customer centric input from sales team into marketing plans and programmes
Contribute to the success of the business unit by sharing best practice with colleagues, proactively contributing ideas, and supporting others to do the same across the business.

qualification

Bachelor's Degree
Strong communication skills both in Turkish and English; written, verbal and presentation skills
Minimum 5 years' significant experience in a marketing role in the pharmaceutical industry
A scientific background; experience or interest in science
Exceptional relationship management, interpersonal skills and influencing abilities
Effective stakeholder management
Experience working with digital technology
IT literate, able to use standard business software and communication tools
A strong working knowledge of all key marketing disciplines and techniques
A commercial mindset with strong financial acumen
Analytical thinking, able to interpret data and information from multiple sources
Strategic and innovative thinking
No restriction to travel domestically and internationally
No military obligation for male candidates
Driving License (B) and a valid passport
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