Well spoken and written English,
2-4 years of experience in a CRM and/or Analytical role, (ideal backgrounds include: a similar CRM specialist role in digital company, retail e-commerce marketing/CRM agency, web company, CRM administrator, or other data strategy type positions)
Minimum of 1 years’ experience working with customer data, working across multiple markets and with practical understanding of the benefits of user segmentation,
Experienced in segment management,
Have a working knowledge of loyalty / CRM campaign management platforms,
Analytical, able to communicate precisely and can contextualise concepts, thoughts, aims and results,
Love and encourage testing, optimising, adapting, and automating recurring activities,
Data-driven and experience-driven decisions,
Ability to work with large datasets and summarize findings in a clear format,
Manage quality and consistency of data, generate reports and input data to support organization initiatives,
Experience with packages such as Microsoft Dynamics CRM, Oracle BI or other related tools,
Pragmatic and able to manage long-term goals with short-term wins,
Ability to cooperate and work effectively across teams and functions,
Experience with customer retention within Gaming is a plus.