We are seeking a 'Marketing Corporate Communications Director' on behalf of our business partner to centrally manage all global marketing, brand management, corporate communications, and digital communication activities across all group brands; strengthen the company's international brand equity, enhance corporate communications processes, and prepare the organization's corporate structure for its planned IPO.
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Marketing Strategy,
Formulate and execute the company’s global marketing strategy.
Develop initiatives to strengthen brand awareness and market positioning.
Collaborate closely with sales teams to drive new customer acquisition.
Prepare and manage the overall marketing budget.
Drive and optimize all marketing activities based on KPIs and ROI.
Brand Management,
Manage corporate identity across all brands and refine the brand architecture.
Establish and enforce corporate identity standards across the organization.
Create and maintain comprehensive brand guidelines.
Build a strong, consistent brand perception on a global scale.
Corporate Communications,
Develop and implement the overarching corporate communications strategy.
Plan and manage executive communications for the CEO.
Oversee media relations and press management.
Direct crisis communication processes and strategies.
Prepare high-level corporate presentations.
Digital Marketing,
Oversee the management and continuous development of all corporate websites.
Formulate and execute comprehensive SEO and SEM strategies.
Manage all corporate social media accounts, with a strong focus on LinkedIn.
Plan and execute targeted digital advertising campaigns.
Expand and optimize CRM and Marketing Automation systems.
Drive lead generation and enhance digital performance metrics.
Integrate AI-powered marketing tools and applications into workflows.
Content Management,
Oversee the creation, updating, and distribution of marketing collateral, including technical catalogs, brochures, reference books, technical articles, video content, and corporate films.
Events Trade Shows,
Plan and execute all international trade shows and industry events.
Represent the company at agent/distributor meetings and technical seminars.
Sales Enablement Support,
Provide strategic marketing support to global sales teams.
Enhance sales proposal templates and presentation materials.
Plan localized regional marketing initiatives.
Lead end-to-end go-to-market strategies for new product launches.
Conduct competitor intelligence and market research analysis.
Pre-IPO Preparation,
Align the corporate communications infrastructure with international IPO standards.
Coordinate the preparation of corporate profile materials and investor relations decks.
Execute strategic communication projects to elevate global brand equity.
Support ESG (Environmental, Social, Governance) and sustainability communication initiatives.
Reinforce corporate governance practices from a communications perspective.
Agency Vendor Management,
Manage partnerships and evaluate performance for advertising, PR, digital, graphic design, and media production agencies.
daha fazla göster
We are seeking a 'Marketing Corporate Communications Director' on behalf of our business partner to centrally manage all global marketing, brand management, corporate communications, and digital communication activities across all group brands; strengthen the company's international brand equity, enhance corporate communications processes, and prepare the organization's corporate structure for its planned IPO.
Marketing Strategy,
Formulate and execute the company’s global marketing strategy.
Develop initiatives to strengthen brand awareness and market positioning.
Collaborate closely with sales teams to drive new customer acquisition.
Prepare and manage the overall marketing budget.
Drive and optimize all marketing activities based on KPIs and ROI.
Brand Management,
Manage corporate identity across all brands and refine the brand architecture.
Establish and enforce corporate identity standards across the organization.
Create and maintain comprehensive brand guidelines.
Build a strong, consistent brand perception on a global scale.
Corporate Communications,
Develop and implement the overarching corporate communications strategy.
...
Plan and manage executive communications for the CEO.
Oversee media relations and press management.
Direct crisis communication processes and strategies.
Prepare high-level corporate presentations.
Digital Marketing,
Oversee the management and continuous development of all corporate websites.
Formulate and execute comprehensive SEO and SEM strategies.
Manage all corporate social media accounts, with a strong focus on LinkedIn.
Plan and execute targeted digital advertising campaigns.
Expand and optimize CRM and Marketing Automation systems.
Drive lead generation and enhance digital performance metrics.
Integrate AI-powered marketing tools and applications into workflows.
Content Management,
Oversee the creation, updating, and distribution of marketing collateral, including technical catalogs, brochures, reference books, technical articles, video content, and corporate films.
Events Trade Shows,
Plan and execute all international trade shows and industry events.
Represent the company at agent/distributor meetings and technical seminars.
Sales Enablement Support,
Provide strategic marketing support to global sales teams.
Enhance sales proposal templates and presentation materials.
Plan localized regional marketing initiatives.
Lead end-to-end go-to-market strategies for new product launches.
Conduct competitor intelligence and market research analysis.
Pre-IPO Preparation,
Align the corporate communications infrastructure with international IPO standards.
Coordinate the preparation of corporate profile materials and investor relations decks.
Execute strategic communication projects to elevate global brand equity.
Support ESG (Environmental, Social, Governance) and sustainability communication initiatives.
Reinforce corporate governance practices from a communications perspective.
Agency Vendor Management,
Manage partnerships and evaluate performance for advertising, PR, digital, graphic design, and media production agencies.
daha fazla göster